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When Everything Is Bleak, Attack Fox News

The Obami are nothing if not persistent. Fox News may be the fastest-growing cable news network. The White House vendetta against those so stiff-necked as to refuse to view the world through the White House’s news prism may have backfired, making the Obami look paranoid and thin-skinned. But why change? After all, the White House is riding high and has the pulse of the electorate, right? Oh well, not at all. But Fox is still to be vilified and marginalized. The Hill reports:

Leadership of the White House’s communication shop may have changed, but its new chief made clear on Monday he shares his predecessor’s concerns about Fox News. The network is “not a traditional news organization,” director Dan Pfeiffer stressed, adding he agreed with former Director Anita Dunn’s take on the network. … “We don’t feel the obligation to treat them like we would treat a CNN, or an ABC, or an NBC, or a traditional news organization, but there are times when we believe it makes sense to communicate with them,” he added, noting the White House’s decision to dispatch counter-terrorism chief John Brennan to Fox News Sunday after the Flight 253 attack was one example of that.

I suppose when you have your communications strategy wired, when every election in the past few months has gone your way, and when you have a firm grip on the independent voters who watch Fox in huge numbers, you can afford to be arrogant. But when none of those things is true and the White House has spent days scrambling to undo the damage from an embarrassingly lackluster presidential response to terrorism, the administration might want to think about reaching out beyond their spin-cocoon. They might want to try to erase the image of their being incapable of interacting with those who fail to provide reverential coverage. After all, three years is a long time to continue their current downward trajectory, which is the result of this sort of arrogance and of their insistence on ignoring those who refuse to nod approvingly, parrot the line of the day, and avoid asking impertinent questions.



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