Commentary Magazine


That’s What They Need — A Campaign Manager!

It is only fitting that Obama’s first significant personnel change in the wake of the Massachusetts debacle is to hire back his campaign manager. No, really. Chris Cillizza reports:

Daivd Plouffe, the man who managed President Barack Obama’s campaign, will be taking on an expanded role as an outside adviser to the White House, according to sources familiar with the plan, a move that comes just days after a stunning defeat for Democrats in a Massachusetts Senate special election.

Not a new economic team. Not a new chief of staff. Not even a new national security staff to replace the gang that dropped the ball on the Christmas Day bomber. No, with the Obami, it is never about substance or getting the policy right. It’s not about governance. It is about the perpetual campaign. So the campaign manager gets the emergency call.

Plouffe, not coincidentally, authors an op-ed in Cillizza’s paper arguing that ObamaCare was a fine idea, just misunderstood. (“It’s a good plan that’s become a demonized caricature.”) He says Democrats better pass it, or the public won’t understand how wrong Sarah Palin was. (I’m not making that up: “Only if the plan becomes law will the American people see that all the scary things Sarah Palin and others have predicted — such as the so-called death panels — were baseless.”) Where are the votes going to come from? What about the legitimate complaints from the Left and Right that the bill is an incoherent jumble? Sorry – Plouffe is in the campaign business, not the policy business. (Republicans shouldn’t get their hopes up that anyone in Congress other than Nancy Pelosi and Harry Reid buys this stuff.)

It gets worse after that. He also thinks Democrats should create jobs. (Who knew you could get paid for coming up with this stuff?)  And Democrats should defend the stimulus plan. (Do we think this is a Karl Rove mind-trick game?) Democrats shouldn’t listen to complaints about spending because voters will be impressed by blaming the other party. Work on the corruption issue. (Reps. Murtha, Rangel, etc., don’t agree, I suspect.) And “run great campaigns.” (Who’d have thought?)

You see the problem. This is what passes for inspired advice, and this is the personnel slot that Obama fills first. It’s hard to believe that the candidate who ran against stale politics is now, a year into his presidency, a hackneyed pol happy to push this sort of pablum on an already disgusted public. Well, it sure does explain how Obama wound up in his current predicament.