Commentary Magazine


Contentions

The Speech Romney Needed to Give

Mitt Romney delivered exactly the speech he needed to give last night, no more and no less. His job was to show his human side (as Jonathan wrote) and present himself as presidential, while also reaching out to key groups (women, independents, disenchanted Obama voters). He checked all of those boxes.

There were moving lines in the speech (the rose anecdote, the remarks about children growing up), but Romney seems to know his strengths, and didn’t try to compete against the superstar speakers like Marco Rubio, Paul Ryan, or Chris Christie. It wouldn’t have worked, and he didn’t need to, anyway. The whole convention lineup leading up to Romney’s speech was effective at personalizing him, vouching for his character, elucidating the Romney-Ryan vision, and offering an ideological critique of Obama’s presidency. By the time Romney took the stage, most of it had already been said; he just had to get the convention over the finish line.

Some wondered why Romney didn’t offer more policy details. After the full-fledged media assault on Paul Ryan yesterday — which was baseless, and ended up detracting from the coverage of an excellent speech — why should Romney have put himself in the same position? While I agree that he has to put out more details on his tax, budget and Medicare plans, he did not have to do it last night. He can do that on the campaign trail or on his website. Voters already trust him over Obama on economic issues. Where Romney lags is on empathy — Americans don’t believe he cares about the struggles of others as much as Obama does. That was the gap he was working on closing last night.


Join the discussion…

Are you a subscriber? Log in to comment »

Not a subscriber? Join the discussion today, subscribe to Commentary »





Welcome to Commentary Magazine.
We hope you enjoy your visit.
As a visitor to our site, you are allowed 8 free articles this month.
This is your first of 8 free articles.

If you are already a digital subscriber, log in here »

Print subscriber? For free access to the website and iPad, register here »

To subscribe, click here to see our subscription offers »

Please note this is an advertisement skip this ad
Clearly, you have a passion for ideas.
Subscribe today for unlimited digital access to the publication that shapes the minds of the people who shape our world.
Get for just
YOU HAVE READ OF 8 FREE ARTICLES THIS MONTH.
FOR JUST
YOU HAVE READ OF 8 FREE ARTICLES THIS MONTH.
FOR JUST
Welcome to Commentary Magazine.
We hope you enjoy your visit.
As a visitor, you are allowed 8 free articles.
This is your first article.
You have read of 8 free articles this month.
YOU HAVE READ 8 OF 8
FREE ARTICLES THIS MONTH.
for full access to
CommentaryMagazine.com
INCLUDES FULL ACCESS TO:
Digital subscriber?
Print subscriber? Get free access »
Call to subscribe: 1-800-829-6270
You can also subscribe
on your computer at
CommentaryMagazine.com.
LOG IN WITH YOUR
COMMENTARY MAGAZINE ID
Don't have a CommentaryMagazine.com log in?
CREATE A COMMENTARY
LOG IN ID
Enter you email address and password below. A confirmation email will be sent to the email address that you provide.