President Obama isn’t apologizing. Rather than backing away from discredited charges about Mitt Romney outsourcing jobs and attacks about his wealth, the president doubled down on the mud slinging in the past few days. With the economy remaining in the doldrums and no prospect of improvement before November, the president has proposed no new ideas for its revival other than another hike in federal spending. So rather than running on his accomplishments, such as they are, the president is concentrating on discrediting his opponent and appealing to his political base.
In doing so, the president appears to be following the model established in 2004 when President Bush faced a tough re-election fight against a plausible but not very compelling opponent in John Kerry. Bush never personally engaged in the sort of vitriol that Obama routinely engages in (Bush was too conscious of the dignity of his office and such conduct also went against the grain of the nice-guy persona that was key to his appeal). The focus of his re-election effort was the push to increase the turnout of conservatives and evangelicals that enabled him to win a close race. Though the Democrats won’t admit it, they are hoping this Karl Rove-inspired formula will be just as successful for them. But while his liberal base has been begging Obama to get nastier since he took office, it remains to be seen whether a man who was catapulted to office by lofty rhetoric about “hope” and “change” can remain in it by wallowing in political mire. Nor does it alter the fundamental question that any incumbent seeking re-election must answer about whether the nation’s fiscal health has improved on his watch.