Private equity firm Sun Capital Partners is interested in buying bankrupt Twinkies manufacturer Hostess and reopening negotiations with the labor unions, CNN reports:
The proposal would be to operate Hostess as a going concern, including reopening the shuttered factories and continuing union representation of Hostess workers.
Sun Capital privately expressed interest in acquiring Hostess earlier this year, but the bakery’s creditors chose for an alternate reorganization plan that ultimately failed. Following Friday’s liquidation, Sun reengaged by contacting Hostess advisor Perella Weinberg Partners. It also plans to contact the relevant labor unions.
“I think that we could offer a slightly better, more labor-friendly deal than what was on the table last week,” says Sun co-CEO Marc Leder, in an interview with Fortune. “We also think that one point the unions have made is that there hasn’t been a great amount of reinvestment in the business. We’ve found that investing new capital into companies like this can be very positive for brand, people and profitability… We would look to invest in newer, more modern, manufacturing assets that would enable the company to become more productive and to innovate.”
