Commentary Magazine


Topic: Swedish anti-Semitism

Official Swede Tweeter: “Whats the fuzz with Jews.”

The New York Times was right. It’s not very often we say that. Two days ago, the newspaper began a story about the country of Sweden’s official Twitter account with, “Chances of embarrassment are unusually high when you are @Sweden, the nation’s official Twitter spokesperson.” Every week, a new Swede is handed control of the country’s Twitter feed and gives a personal face and voice to the country of more than nine million. The social media strategy behind the Twitter account is meant to showcase a “typical Swede” and promote the diversity of the Nordic country as a possible tourist destination. This morning, this week’s “tweeter” (and in my opinion the entire country) have some explaining and soul-searching to do.

That’s the first of a series of tweets sent this morning surrounding who is a Jew and how exactly one is supposed to identify one. Here’s another:

Sonja, this week’s tweeter, seems to believe there are no Jews in her country (despite there being more than 18,000 nationally).