Mitt Romney’s favorability rating is at its highest point in the race, due almost completely to a surge of popularity among women, according to the latest Washington Post/ABC News poll:
One group where Romney has picked up considerable steam since mid-April is among GOP women, 80 percent of whom now have favorable views of the former Massachusetts governor. That’s up from 59 percent last month.
The shift among GOP women has also driven Romney to a fresh high among Republicans more broadly; as a group, 78 percent now hold favorable views of their party’s 2012 standard bearer. Some 84 percent of Democrats have positive views about Obama.
Because the shift is among Republican women, the typical post-primary readjustment could definitely be a factor. But also note that the same trend didn’t take place with men in general (in fact, Romney actually lost a bit of ground with men since last month).
The New York Times believes the most interesting data coming out of the latest CBS News/New York Times poll is that the vast majority of Americans think President Obama’s endorsement of gay marriage last week was a cynical ploy to gain a political advantage. That’s the lede in their story about the poll. Considering that the mainstream media — including the Times — gave the statement laudatory coverage, it is surprising to learn that 67 percent of Americans think he did it “mostly for political reasons” rather than believing his story about him evolving and doing what was right. But there’s far worse news for the president in this survey than just the fact that after a few years in office two thirds of the electorate see through him like a sheet glass window. The really bad news is that his core election strategy of seeking to portray the Republicans and Mitt Romney as the enemies of women is not only failing to give him an advantage; it’s backfiring.
The poll shows Romney winning a head-to-head match up with the president by a margin of 46-43 percent. That is interesting, as it’s the first time since early January that Romney is beating Obama in this poll. But of even greater significance is that Romney leads the president among women by 46-44 percent. Only a month ago, Obama had a 49-43 percent edge among women. That this result would come after a month in which the Democrats have pounded Romney and the GOP and sought to portray them as waging a Republican war on women is astonishing. The war theme is apparently not convincing wavering females that a President Romney would harm them. Indeed, it may be having the opposite effect as — just as is the case with the gay marriage issue — many women seem to understand that the war tactic is a dishonest attempt to divert their attention from the more pressing issues relating to the economy.